India 
Newcastle, 2024 

Hello, I'm Tonushree.

I've been studying ads since before I could spell them.

Growing up in India, I was the kid who watched the ad breaks more closely than the show. A catchy jingle, a billboard on the way to school, a shop window dressed up for festival season. I wanted to know why they worked, and who got to make them.

That curiosity became a Bachelor of Business Administration in Marketing, then real work with brands at agencies and in house teams. In 2024 I moved to Australia to complete a Master of Business Administration and Master of Marketing at the University of Newcastle. I'm the first in my family to study abroad, and I did it young. Starting from scratch in a new country taught me more about people, and what makes them listen, than any textbook could.

Today I make ideas people actually notice. This is where I keep them.

still watching the ads. still taking notes.

Campaigns

Campaigns I'd love to run.

Three brands, three briefs I wrote for myself, and the full plan for how I'd bring each one to life.

What I bring to the table

Skills are easy to list. Here's the proof.

I plan , write , and build . I live in , keep , know my way around , and I'm at my best , from stakeholders to the community.

Pick a phrase to see the proof behind it.

01 of 07

Campaign planning and delivery

49K+
views
17K+
accounts reached

Planned and ran the University of Newcastle Alumni Excellence Awards nomination campaign end to end.

  • University of Newcastle
  • Alumni Excellence Awards

The toolkit

and yes, I can still make a Canva look expensive.

Design

Canva, Photoshop, Illustrator, CapCut, InShot

Social and scheduling

Meta Business Suite, Hootsuite

CRM and email

Salesforce, Pardot, HubSpot

Project

Asana, SharePoint, Microsoft Office

Analysis

SPSS

Contact

Got an idea, a role, or just a hello?

Write anything. It comes straight to my inbox, and I reply within two days.

What it's about